Thursday November 20th 2008, 9:39 am
Filed under: branding,financial services,Internet,Wall Street Journal
Filed under: branding,financial services,Internet,Wall Street Journal
So… what do we tell kids this year about Santa? Is there a lesson to be taught here about financial responsibility? Some parents and cooperative mall Santas think so. 
I think that not overpromising a kid is a good idea and there are various articles and blogs that give parents ideas of how to manage kids’ expectations. But telling your kids that, while Santa makes and brings the toys, he sends the bills to mom and dad? Wow, that’s harsh!
Then again, Santa himself is looking for a second job this year, so all bets are off.
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