Behold The Evil Ear Worm
Wednesday September 14th 2011, 11:07 am
Filed under: stephanie fierman

A lot of advertising has caught my eye lately. Sometimes, I like an ad right away and it stays that way. But there are other ads that get in my good graces, only to have my thoughts of them turn dark and menacing.

Such is the case with tv commercials that produce evil earworms.

earworm (ˈɪəˌwɜːm) – n:  an ear worm refers to any song that is so catchy, and at the same time so extremely annoying, that it feels like a worm has crawled into your ear and eaten the intelligent parts of your brain so that you hum the song all day long, no matter how much you hate it. [From the German word, “ohrwurm,” which literally means earworm.]

So, because wormy misery loves company… Enjoy!


EXHIBIT A: ST. IVES (VIEW HERE)





EXHIBIT B: NEW YORK LOTTO (VIEW HERE)


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